28 May 2006

... and a big warm hand for Max Blumberg ...

Max blogs on business strategy, psychology and market positioning. His daily musings were very popular until real life intruded and he had to drop the blog in order to keep up with his academic deadlines.

After a gap of 7-8 months, Max has begun to post again. Not in full voice yet, but nice to see again after such a long gap. I'm hoping that he will relaunch Max Blumberg's positioning game because (selfishly) I was able to tell my clients about it and some of them learned a lot from seeing a positioning statement being worked out in real-time.

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